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An effective campaign plan is important," said film and TV director Mark Meily when asked what advice he could give to the team behind "On the Job: The Missing 8" (OTJ8), this year's official Philippine entry to the best international feature film category of the 95th Academy Awards. Meily's dramatic film "Crying Ladies," starring Sharon Cuneta, campaigned to get an Oscar nomination in the same category in 2004. No Filipino film has ever received a nomination since the country started submitting entries in 1953. Meily said that based on his experience, "It's not enough that a film is beautifully made. There has to be a campaign that will create enough buzz for voting members...

Keep on reading: ‘Crying Ladies’ director’s advice on ‘OTJ8’s’ Oscars campaign
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